Business. Not Boundaries. Campaign

Adyen is a B2B payments solution offering robust transaction technology for the world’s largest corporations such as Spotify, Gap, and Nike. Originally launched to show how the product eliminates friction like currency differences or returning online purchases in a store, Business Not Boundaries was visually refreshed with a sophisticated, color-blocked aesthetic. By the next year, the concept evolved again to include dynamic video and more robust storytelling.

AD, Design Joy Scull
CD Allie Fisher
Producer Paula Chowles
Photo Director Rosey Lakos
Copy Michael Grant
Copy Margaret Allen
Design Magali Lebon
Photography JUCO
Director WATTS
Production London Alley